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How to track customer’s data without using cookies

How to track customer’s data without using cookies

How to track customer’s data without using cookies.  There are several competitors behind the standardized identifiers. It seems to be there do no sign that industry is ready to line up behind one of them. Thanks to laws like the GDPR and the continuing crackdown on cookies. Even big companies like Facebook, Google but disappointing the public on a regulated identifier that helps merchants track them won’t be easy. Marketers using cookies to track the customer or follow customer websites.

But, Most marketers assume that it is not possible to track the customer if cookies are wont to accept or not using any cookie. Suppose if the customer moves back from the website it is not possible to track the customer data. The death of cookie means it’s not mean the death of track. By using standardized identifiers would provide data about specific consumers to travel with the customer and be spread throughout the digital supply connection, so that it may be probably accepted, valued, and developed.

There are several competitors behind the standardized identifiers. It seems to be there do no sign that industry is ready to line up behind one of them. Thanks to laws like the GDPR and the continuing crackdown on cookies. Even big companies like Facebook, Google but disappointing the public on a regulated identifier that helps merchants track them won’t be easy.

The cookies don’t contain directly identifiable information about the user. Generally. based on cookies the tracking of customer data is like this. The cookies won’t consider users as human count, just indicates as a unique count. Users are unique only in a specific time period after that it reset. Cross-device tracking means that no matter where customers are hunting for your – desktop, laptop, smartphone, etc. – you can certainly attribute them and see their real, complete customer journey.

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