Subscription Boxes Tips
Subscription boxes are extremely popular. They offer massive opportunity for brands.
There are so many wonderful things you can send through a letter box every month. Beauty-product lovers, bakers, book readers, dog parents, fly-fishers, coffee aficionados, sex-toy enthusiasts all love them.
According to eMarketer‘s Ecommerce Insights Survey from June, 11.4% of U.S.:
- Internet users received a subscription box in the previous month.
- Also, Countless studies have proven that consumers prefer personalisation.
- offer new customers a quiz to learn those preferences.
Pitney Bowes 2018 Global Ecommerce Survey shows that:
- 39% of online shoppers are “brand agnostic.” They far more likely to turn to subscription boxes and online marketplaces.
Also, Subscription boxes are great for acquisition.
Rent the Runway’s subscription business is also up 125% year-over-year and is projected to triple by the end of 2018.