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Majority of internet users now trust search engines for information

With the Internet the fastest growing medium of information, it’s only natural that internet users have started to go into search engines when it comes to obtaining information.

Edelman revealed that 64% of internet users worldwide trusted search engines for their information.

While this was only a 1% rise from the previous year, a similar poll with traditional media saw a drop from 65% to 62%.

Here are some of the results of the poll on trust:

%
Online Search Engines  64
Traditional Media  62
Hybrid Media  53
Social Media 48
 Owned Media  47

It is interesting to see that traditional and owned media re being overtaken in the trust stakes.

If you need any help with increasing your digital activities or more tips on how to make more opportunities for your business, then please get in contact with us here at Network Intellect.

Telephone: +44 (0) 844 543 0980

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