Google Products and Search
Google announced new products 4th October. They don’t offer new functionality for the consumer but in fact we have already comparable articles on the market. Seems like we will learn more details about them when they will be released in November.
- Pixel smartphones,
- Google Home smart speaker,
- Daydream VR set,
- Google Wi-Fi router
- Chromecast streaming dongle.
It is very important to understand macro trends and their impact on advertising process. This knowledge can introduce new opportunities for users.
Firstly, Google Home is about legitimize more search queries and building new trends to capture search intent. Also, Google Home is able to answer basic questions. Consequently, Google is trying to do his best to win at mobile.
Google Daydream isn’t a single item, it’s a platform for high-quality mobile VR for Android smartphones. The Daydream View VR headset is cheap and is a trendy, easy-to-use VR headset.
We don’t know much about Google Wifi as yet. We only know that is real and that it will cost $129 when it is released in November.
Google’s Pixel phones will reportedly replace Google’s long-standing Nexus program, and will feature only Google’s branding — no manufacturer or Nexus tags will be found on them.
Also, Chromecast streaming dongle will support 4K and HDR content and will sell for $69.
Finally, Google Wi-Fi router is multi-point router system that will compete with Eero. Google Wi-Fi router is expected to cost $129.
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