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Google AdWords Doubles Daily Budget

Google AdWords Doubles Daily Budget. Campaigns become eligible to spend up to twice the average daily budget. Is it good?

This change should helpadvertisers reach their goals, whether that be clicks or conversions. Does Google’s latest change is helping or harming advertising accounts? Only time can show.

 

Can we really trust Google? Why Google AdWords Doubles Daily Budget?

  • firstly, change is being made to help advertisers better reach their goals. Marketers not ever be charged more than their monthly limit, which is the number of days in a month multiplied by your average daily budget.
  • Why are advertisers upset? They don’t like idea of spending budget earlier than usual. Campaigns could spend 20 percent more than the daily budget on a given day, but overall wouldn’t exceed the calculated monthly budget.

There were still unresolved questions about pacing and how budgets will be affected throughout the month, too. Also, there are still not great answers to questions about how this change will be handled.

If you need any help with AdWords, or in Analytics then please get in contact with us here at Network Intellect.

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