How to improve google ad quality score
How to improve google ad quality score
How to improve google ad quality score. In any online business, a strong presence is important to give the product or service reach. Google works as a good platform for advertising the contents and products of your business. At the same time, Google will rank your ad more favorably which is clicked more by the viewers. Based on the high click-through rate, google ranks the content as from high to low.
The quality of the ad is very important. Google will calculate the quality score based on several factors. CTR, or Click Through Rate, is one factor. Landing page ‘experience’ is something Google tries to calculate. This is also a factor. Ad relevance is the other factor.
In each campaign, the coverage or landing page is very important. It is very important to create a highly targeted landing page. Ad groups should be themed to landing pages.
You can give your campaigns improved CTR by adding ad extensions. Sitelink are one type of extension that can be useful. These also can improve navigation to particular products. But whichever page you choose for an extension, you should pay attention to ease of navigation. This is because even in an ideal world often the product the customer wants may be elsewhere in your site.
To get more clicks to have to write the SEO content to be attractable. When the customer searching a product or things on google, mostly they would like to click the link based on their exact search. So, it’s important to the set right title in SEO.
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