Contact Us

Australia Land for International Retailers

Is Australia an interesting land for international retailers? Is this geographical region a good option for international brands?

 

Figures from WebAlive show that:

  • Online sales can exceed $32 billion in 2017.
  • In the last year, digital retail comprised 7.3% of total retail sales, which is considered low. This low percentage of online sales to retail represents massive opportunity.
  • Online fashion is considered to be big $3.15 billion market.
  • More then 60% of that money is spent with Australian retailers.
  • Online fashion sales represent 15.7% of total retail sales.
  • Fashion sales grew by 20% as at June 2016.
  • The growth occurred mostly in the cities.

What are the advantages of Australia’s online international  market?

  • Firstly it is second wealthiest nation in terms of wealth per adult.
  • Secondly economy is dominated by its service sector.  The government’s global debt is lower than most other advanced economies.
  • Also, Australia has a high standard of logistical infrastructure.
  • 85% of Australian’s had access to the internet in 2016.  This number of online users grows at a rate of 1.7%, which is considered very high. Also, there is riseing number of handheld devices.
  • Social Commerce can drive engagement and complement the retail strategy. The Australian consumer wants to engage, it comes down to the standard of content and conduct by brands to leverage this opportunity.
  • Australia is currently ranked 51st in the world when it comes to internet speeds.

There are more positive dynamics to making this land a very appealing option for international retailers.

If you need any help with increasing your digital activities or more tips on new search or on how to make more opportunities for your business, then please get in contact with us here at Network Intellect.

Please get in contact with us here at Network Intellect

This article was posted by



Leave a Reply

What our clients say

"It’s like having your own in-house digital marketing consultancy rather than an external company. I no longer think about them as a supplier. They’re part of the team."
Marketing Manager, Education
"They have always been professional and focused on delivering results in a timely and cost effective manner. It is enlightening to have an organisation that takes the time to make recommendations on actual data analysis."
Business Manager, Charity
"They (Network Intellect) continue to exhibit their digital expertise by helping us to establish a competitive advantage by pushing the boundaries and innovating their technology and performance solutions."
Head of Marketing Communications, Education
"Because of their talent, expertise and level of service our on-line business has increased dramatically."
Founder, Electronics
"I would have no hesitation in recommending them as an analytics partner to understand and improve the performance of a website."
Vice President, Retail
Network Intellect continue to give us a fantastic service, fast and friendly and are always ready to go the extra mile. They have gone above and beyond the call of duty to deliver our results.
Director, E-Cigarette Web
"We found that Network Intellect had the depth of knowledge we needed and after speaking to them a few times we decided to go with them. It’s the best decision we’ve made in some time."
Owner, Retail
"Their services offered great value for money. I would not hesitate to recommend them as a digital partner to others."
Strategic Marketing Manager, Education
"Jason and his team at Network Intellect embody efficiency and efficacy. I would have no hesitation in recommending this excellent company to others."
Marketing Manager, Education
Network Intellect have managed our product data feeds with exceptional care and meticulous detail. I know I can trust them to make the right decisions for our business."
Director, E-Commerce
"It’s like having your own in-house digital marketing consultancy rather than an external company. I no longer think about them as a supplier. They’re part of the team."
Marketing Manager, Education
Read all testimonialsRead all testimonials

We can help you be great

We have friendly staff ready to help you get on your path to greatness...
Network Intellect Menu