6 Reasons For Using Google Places
Google Places is a free business listing tool from Google. It is a massive network of businesses that are referenced in their live database, and also has a map pointer which enables people to find directions to your business. This is not a new tool, but many business owners do not realise the benefits of using it.
With this in mind, here are six reasons why you should be using Google Places:
1. Instant Page One Ranking In Search Results
If you spend time properly optimising your Google Places listing, you will find yourself ranking on page 1 of the search results. When someone searches your local keyword, Google will recommend your business to them. It is a very effective way of gaining online exposure.
2. Traffic To Your Website
You can publish your URL in your Google Places Listing. This allows people to see you on page 1 and click through to your website. That means potentially thousands of people will visit your business website simply because you are on Google Places.
3. Exposure on Mobile Devices
If clients search for your keywords on mobile devices they will be directed to your local business. This is due to spending an amount of time creating an optimised Google Places listing.
Through Google Places, clients can leave feedback on your business. The more reviews you get, the higher your business will rank. Remember to ask your clients to leave reviews and you will gain consistent business via this free advertising platform.
5. Upload Photos For Extra Exposure
As your listing on Google Places is similar to a small online business profile, you can upload photos there which advertise your company. The more interesting the photos are, the more clicks your listing will hopefully get, resulting in you gaining more business.
6. It Is The Most Powerful Directory
Google Places is not only the most powerful business directory in the world, but also the most advanced. Anyone who uses Google to search for a local business could find yours. In addition, it is a free service.
If you’re not on Google Places yet, you need to ask yourself why. Take some time building the perfect profile, add images, use SEO, and ensure that there is an accurate location on the map. It is a crucial service for small businesses.