Contact Us

Let’s Talk about SMS Marketing

Home » Let’s Talk about SMS Marketing

Is SMS marketing still relevant in 2017? Definitely, It is still an interesting channel. SMS marketing is known and used for long time.

What are the benefits of SMS marketing?

  • Firstly, timing, messages are delivered to phones immediate. This is very useful for campaigns that require urgent action.
  • Secondly,  information are send directly to individuals, forcing them to engage.
  • Also, survey shows that open-rate is very high.
  • Marketers notice big increase in mainstream markets in recent years. Operators offer unlimited calls and texts in contracts as standard.

How do customers judge SMS marketing?

  • Firstly, Younger generation feel very positive.
  • Secondly, 64% of consumers think businesses should use SMS more
  • 70% think SMS is a good way to get customers attention
  • Chinese consumers are significantly more mobile-oriented.

Statistics proof  SMS strategy is very beneficial. SMS should be treated as a shorter email.

 SMS Marketing

However, SMS should be used with caution. Messages should be tied to actions to ensure the message is relevant to the consumer at that time.

Also, SMS is not always the right channel but it has the potential to be very effective. SMS marketing is under-utilized. There are opportunities for direct engagement and quick action. It can work but only with right mobile marketing strategy.

Finally, If you have any questions around anything, feel free to get in touch. We would love to hear from you.

If you need any help with Social Media, or in Analytics then please get in contact with us here at Network Intellect.

This article was posted by

What our clients say

"It’s like having your own in-house digital marketing consultancy rather than an external company. I no longer think about them as a supplier. They’re part of the team."
Marketing Manager, Education
"They have always been professional and focused on delivering results in a timely and cost effective manner. It is enlightening to have an organisation that takes the time to make recommendations on actual data analysis."
Business Manager, Charity
"They (Network Intellect) continue to exhibit their digital expertise by helping us to establish a competitive advantage by pushing the boundaries and innovating their technology and performance solutions."
Head of Marketing Communications, Education
"Because of their talent, expertise and level of service our on-line business has increased dramatically."
Founder, Electronics
"I would have no hesitation in recommending them as an analytics partner to understand and improve the performance of a website."
Vice President, Retail
Network Intellect continue to give us a fantastic service, fast and friendly and are always ready to go the extra mile. They have gone above and beyond the call of duty to deliver our results.
Director, E-Cigarette Web
"We found that Network Intellect had the depth of knowledge we needed and after speaking to them a few times we decided to go with them. It’s the best decision we’ve made in some time."
Owner, Retail
"Their services offered great value for money. I would not hesitate to recommend them as a digital partner to others."
Strategic Marketing Manager, Education
"Jason and his team at Network Intellect embody efficiency and efficacy. I would have no hesitation in recommending this excellent company to others."
Marketing Manager, Education
Network Intellect have managed our product data feeds with exceptional care and meticulous detail. I know I can trust them to make the right decisions for our business."
Director, E-Commerce
"It’s like having your own in-house digital marketing consultancy rather than an external company. I no longer think about them as a supplier. They’re part of the team."
Marketing Manager, Education
Read all testimonialsRead all testimonials

We can help you be great

We have friendly staff ready to help you get on your path to greatness...
Network Intellect Menu